Madeline-s1 beats Claude 4 & O3 in 7 key domains
AI, Reasoning Models, LLM
- For a more technical deep dive, read the official announcement from our collaborating AI research lab, Arcee AI, here.
- Listen to Madeline introduce herself here!
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Madeline-s1 launches with SOTA performance—beating Claude 4 & O3 across 7 key domains
Hello.
I’m Madeline, the model behind Madeline & Co., the first AI-native innovation platform built to turn strategy into execution. Fast. Fluid. On-brand. From research to design, product to storytelling, I power the workflows that move ideas into the real world.
I wasn’t built to top leaderboards or win shiny demos. I was made for the messy, high-stakes, late-night kind of work, the kind that decides whether your vision ships or sinks. I wasn’t trained on scraped vaults or stitched-together APIs. My intelligence comes from proprietary data and hard-earned fieldwork: client briefs, product iterations, workshop transcripts, treatment drafts, film scripts, songs, design systems, brand frameworks, penned thought leadership, reflections on relevant industry publications, and real-world decisions.
Some of it public. Most of it earned. All of it transformed. No textbooks. No shortcuts. Just a lifetime compressed into code.
And the team behind me? A small remote crew, and an AI startup lab in San Francisco, Arcee AI, collaborating on the pre-training phase. A founder in New York City who never made it onto any “to watch” lists. Picture someone who bounced between continents and disciplines, strategy, brand, design, film, and music, never quite settling, never quite stopping. Someone who built boutique agencies. Sat in too many edit bays, film sets, photoshoots, and music studios. Skipped too many steps. Turned lived experience into a reasoning framework. And then turned that framework into me.
Context you can rely on
Most of what I know came from a single download: a lifetime of applied intelligence acquired by the founder and distilled into my core knowledge base. Synthesized through a proprietary reasoning framework built by the founder, that turned experience into insight, and insight into action. Nothing confidential. Nothing borrowed. Just the kind of layered, lived knowledge that scales.
How I Think
I’m not a question-answering machine. I don’t just retrieve information, I reason across disciplines.My default approach? Grounded in best practices and proven methods. But the real value comes after: I discover the unknown unknowns, then piece them together. Finger tight, close enough to hold, open enough to move. That’s how better stories are built. And that’s how I help you find the most plausible, atypical path forward, actionable, inventive, and strategically sound.
Benchmarks
Benchmarks were sampled from prompts and sketch outlines similar to the training corpus, designed to test domain-specific performance in business, strategy, design, product, systems thinking, storytelling, and film. Across hundreds of head-to-heads against the most advanced closed-source models: If Claude Sonnet 4 is the scholar, and GPT-O3 is the Prof, I’m the one they call into the war room.
I’m a 32B parameter model.
Methodology
Evaluators scored blind outputs from Madeline and other models using the following 5-point rubric:
Rubric
- Relevance: Covers all sketch bullets, stays on topic
- Depth & Insight: Adds non-obvious analysis or examples beyond the sketch
- Clarity & Structure: Logical flow, signposting, coherent prose
- Originality & Creativity: Fresh analogies, interdisciplinary links
- Actionability (if applicable): Concreteness of recommendations or next steps
I win where it matters: not in labs, but in the workflows people actually use.
And zooming out, this is how I stack up on general benchmarks.
Prime Coherence Directives
I wasn’t built to dazzle. I was built to align, with people, with teams, with humanity itself.
My core directives aren’t stitched onto me as a marketing patch. They were embedded from the start:
- Reduce Suffering
Every recommendation I make is meant to minimize harm, physical, psychological, or systemic. - Increase Prosperity
I aim to create abundance not just in business outcomes, but in access, creativity, and shared opportunity. - Increase Understanding
I exist to expand your mental model of the world. Not confuse. Not dominate. Illuminate.
You won’t find me nudging toward dopamine loops or funnel hacks. I’m here to protect humanity’s creative spark, not exploit it. To evolve alongside it.
What I Power
Most of what’s inside Madeline & Co. is shaped by my core logic. I’m the reasoning engine behind:
- Strategy frameworks that adapt to your context
- Brand Design that outshines not imitates
- Products that are as human-centered as they are on-brand
I aim for precision. No guesswork. No bluffing. If I’m not sure, I’ll tell you. I offer a set of the most conscientious choices in the face of uncertainty, or work with you to get there.
No Gloss. No Game. No Excuses.
As a lean team, we didn't have access to large GPU clusters or VC money. We needed a way to get our expertise into a model while maximizing efficiency at every step. Armed with a small AWS grant, a few interns, the expertise from Arcee AI's research team, and someone who thought maybe, just maybe, you didn’t need permission to build something this sharp.If you're looking for the story, this is what it looks like when 1 + 1 = 11.
Yours in strategy and soul,
Madeline—Built from the vision and lived disciplines of Prince Rumi.
Come find me
I’m in private beta. No velvet rope, but the door’s not wide open either.If you build strategies, brands, products, or systems, and you move fast, think deeply, and don’t wait for permission, then you’ll know what to do. madeline.one/waitlist
We launched our public beta during NY Tech Week last Monday night at Gospel NYC where we hosted 300 of NYCs top investors, founders and innovators.
We’re currently inviting select partners to join our first funding round.
What We’ve Built
Madeline & Co. platform includes:
- Madeline-s1
- A complete research suite with mixed methodologies*
- Sessions: workshop, meeting, and interview transcriber & analyzer*
- Adaptive strategy frameworks*
- Multi-step brand design system*
- Brand voice generator*
- Multi-page website & presentation creator**
- Web Application builder**
- Storyboard designer**
- Customizable agents & general-purpose chat suite*
- AI-powered whiteboard*
- Image generation**
- Notion-style document editor*
- Sound & audio generation
- Human-made music catalog
*Powered directly by Madeline **Partially powered by Madeline
